Wisdom For Website Creators/Owners (Poem)

A website is like a physical space,

In a sense that it will sometimes get visitors,

Sometimes more, sometimes less.

A school doesn't have to be populated,

At all times without exception,

In order for it to deliver its function:

Help people study and have them graduate.

Sometimes the school's visitors,

Will have other things to do in their lives:

Get too sick, get a day off, or even be at a vacation.

Do not expect that all those who visit,

Will, every day consist,

At entering your virtual halls,

When they have other places to be patrons of,

Just like shopping malls.

Sometimes, the visitors will visit one time,

Never to return again,

And other times, people believe they have something to gain,

So they will visit your halls once more,

And therefore,

Might develop loyalty to your brand.

Remember Epictetus' philosophy,

For it is something to behold:

There are things one can control,

And things that do not,

Within the global society.

Be grateful for all who visit,

With good intentions,

For they are worthy to be mentioned,

In the halls of your mind.

Remember that you are in a marathon,

And not in a sprint,

And that will, hopefully,

Give greater hope to your spirit.

Whether one will visit less or more,

That is their decision,

Not yours.

The best thing you can do,

Is to make them care enough of you.

Strive to treat your visitors in a way that's nice,

And try less, to put them on thin ice.

Those who feel welcomed,

And believe they will benefit,

Will come more,

And might even recommend your halls to another.

Remember that even if their visit is not your decision,

Their visit's fruition,

Can be part to your own content and behaviour.

Finally, when it comes to your image,

Remember this:

Show more, talk less.

Their visit is beyond your control, but nevertheless,

What you present/provide is more important,

Than who you claim you are.